There was no statistically significant difference in savings among the military service branches (Marlboro: F=2.28, P=.08 lowest-priced brand: F=2.44, P=.07). In 3.4% (5/145) of the comparisons for Marlboro and 6.8% (9/133) for the lowest-priced brand, the price was higher at the exchange. Only 4.8% (7/145) of exchanges had savings of 5% or less vs Walmart for Marlboro, while 15.8% (21/133) were within 5% of the lowest-priced brand. Smokers who purchase cigarettes at exchanges would realize a mean of 25.4% (95% CI, 23.7%–27.1%) in savings vs the nearest Walmart for a pack of Marlboro ($4.99 vs $6.73) and a mean of 14.5% (95% CI, 11.5%–17.5%) in savings on the lowest-priced brand ($3.98 vs $4.77) ( Table). ![]() The mean distance between an exchange and the nearest Walmart was 5.8 miles (SD=5.9). Of 201 military exchanges, we obtained 145 matched exchanges and Walmart comparisons for Marlboro and 133 for the lowest-priced brand. ![]() 5 We asked stores to identify their least expensive brand and its price to determine the lowest consumer price for cigarettes. Marlboro was chosen because it captures approximately 50% of the domestic market and has traditionally been heavily marketed to the military. We collected price data on a single Marlboro Red hard pack and a pack of the lowest-priced brand sold after all taxes to determine the cost to consumers. Also, Walmart has been used as a benchmark for military cigarette pricing in congressional testimony. Walmart was chosen as the local market to allow consistent comparisons across installations, given their competitive pricing and ease of locating stores. Prices were determined by calling each exchange and its nearest Walmart. Because tobacco pricing is consistent across retail outlets at any installation, we only called the main exchange for each. We obtained contact information for all military exchanges in 50 states in 2011 using official Web sites. ![]() The study was approved by the National Development and Research Institute’s institutional review board.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |